Winston-Salem is always alive with energy, but August brings a special mix of summer fun and community celebrations that show why this North Carolina gem continues to attract new residents and visitors. Whether you’re new to the city or thinking of making it home, this month has endless opportunities to experience the community that defines us.

At The Ginther Group, we’re deeply connected to Winston-Salem’s social scene. Our commitment goes beyond real estate transactions—we support local events and initiatives that strengthen our community. This August is packed with activities that highlight why so many people are choosing to call Winston-Salem home.

From free outdoor concerts to world-class tennis tournaments, the month has something for everyone. Let’s dive into what makes this August so special and how these community amenities drive Winston Salem real estate demand.

August Events You Won’t Want to Miss

Free Music and Entertainment

Summer on Fourth kicks off the month on August 2nd and 30th with Saturday night street parties featuring live music acts. ENVISION starts the month off, while Vagabond Saints’ Society closes it out. These free concerts on Fourth Street in front of Foothills Brewpub are the perfect community connection.

For families looking for budget-friendly fun, Salem Band Concert: Superheroes Film Fest on August 5th brings movie magic to Salem Square with superhero-themed musical performances—free of charge.

Music lovers can also enjoy Downtown Jazz on August 8th and 22nd at Corpening Plaza. Nicholas Cole opens the series, followed by Melvin M. Miller later in the month. These free concerts are a testament to Winston-Salem’s commitment to community programming.

On August 15th, don’t miss Innovation & Cinema: School of Rock at Bailey Park. This outdoor movie series continues with the 2003 comedy classic School of Rock (PG-13). The event is free and pet-friendly (leashes required). Food and drinks will be available starting at 7 p.m., with the movie beginning at sunset.

Food, Wellness and Community Celebrations

The Burke Street Food Truck Festival on August 3rd combines Winston-Salem’s growing food scene with live music and family activities. This free event showcases the diverse food culture that’s making our city more and more attractive to new residents.

Health and wellness enthusiasts can participate in Sunset Salutations: Community Yoga at Bailey Park on August 7th, or join the Park Yoga Series at Quarry Park on August 16th. Both events demonstrate Winston-Salem’s focus on community wellness and outdoor recreation.

Bethabara Park: Indigenous Peoples Celebration on August 10th is free admission to Historic Bethabara Park, connecting residents to their community’s deeper history.

Arts and Culture

NCMA (formerly SECCA) 2nd Saturday: Family Art on August 9th is free workshops at NCMA Winston-Salem, while Art-o-Mat Swap Meet on August 23rd is all about the city’s unique art. These events prove Winston-Salem is a cultural destination.

August 15: Art Crush: Join the fun at the Downtown Arts District for Art Crush, a free block party packed with live music, local artists, street vendors, kids’ activities, and more! This vibrant event happens every third Friday of the month, centered around Sixth and Trade Streets. Bonus: Just a few blocks away, Wise Man Brewing will host its free Friday Night Market, featuring local makers, thrifters, and plenty to explore.

NCMA Exhibit: Brandon Sadler: The Path of Totality is an ongoing art experience throughout the month, featuring contemporary art that reflects our community.

Major Events

The Winston-Salem Open returns to the Wake Forest Tennis Complex from August 16-23, showcasing world-class tennis as the final ATP Tour stop before the US Open. Now in its 14th year and recently awarded “ATP Tournament of the Year,” this event highlights Winston-Salem’s ability to host premier sports events. Don’t miss Kids’ Day on Saturday, August 16, with games, clinics, and chances to meet rising stars. A must-attend for tennis lovers!

Wake Forest football returns with their season opener on August 29th at Allegacy Stadium, energizing the community with college football that brings residents together.

Coalpit Live with The Ginther Group

Our partnership with Coalpit Live is about building community through shared experiences. Located at 486 N. Patterson Ave in Downtown Winston-Salem, Coalpit Live has become the hub where families can enjoy high-quality music without admission fees.

This venue has two programs from late May through October: the Weekly Music Series on Thursdays and Fridays, and larger Coalpit Live concerts on select Saturdays. Every event is free admission, removing barriers to community participation.

Recent performers include nationally known acts like The Cold Stares, The Georgia Thunderbolts, and rising star Bre Kennedy. Professional sound systems, quality lighting and infrastructure make for an intimate yet substantial concert experience.

Each concert brings hundreds of people to downtown Winston-Salem, directly supporting local restaurants, shops and service providers. This economic impact goes beyond entertainment, strengthening the business ecosystem that makes neighborhoods more desirable to new residents.

The Ginther Group team attends these events, connects with attendees and shares information about local real estate opportunities. This allows us to understand community needs and demonstrate our investment in Winston-Salem’s growth and prosperity.

Ginther Group Real Estate

Winston Salem real estate benefits from the city’s amazing community and cultural offerings. The Ginther Group uses our extensive local knowledge and expertise throughout the Triad to help our clients understand how community assets impact property values and quality of life.

We specialize in buying, selling, and property management. When you choose The Ginther Group, you get seasoned professionals who use their real estate industry knowledge to guide you through each step with ease.

Our personalized service and attention to detail make us invaluable in achieving your real estate goals. We know successful real estate transactions require more than market knowledge – they demand deep community connections and a genuine care for client success.

Whether you’re a visitor falling in love with Winston Salem or a current resident looking for a new neighborhood, our agents have the neighborhood knowledge to match you with properties that fit your lifestyle and investment goals.

Making Homeownership Easier with The Ginther Group

Our mission is to make homeownership easier than ever for everyone who chooses us as their partner on this journey. This is what drives our commitment to building relationships within our community and expanding homeownership opportunities for more people than ever before.

At The Ginther Group, we help people feel truly at home in Winston Salem by connecting community engagement with real estate expertise. We know choosing a home means choosing a lifestyle and our participation in local events like Coalpit Live shows our commitment to the community we serve.

Our agents combine diverse skill sets with neighborhood knowledge to give you the best service throughout your real estate journey. From first-time homebuyers to seasoned investors, we personalize our approach to your needs and goals.

Winston Salem Events in August 2025

August’s Winston Salem events prove why our city is attracting new residents while retaining those who already live here. From free concerts and cultural celebrations to world-class events, these activities create the community connections that turn houses into homes.

The Ginther Group supports the community initiatives that make Winston Salem special and provides exceptional real estate services to those who want to join our vibrant city. Our partnerships throughout The Triad show we believe successful communities require active business participation and genuine investment in shared experiences.